Coaching Benefits

Coaching Benefits

While most businesspeople hold — and will continue to hold — unarticulated, inaccurate assumptions about attention, those who learn how it truly works will gain a distinct competitive advantage as the age of attention progresses.

— The Attention Economy


They don’t teach attention skills in school—not even at the professional or graduate level. And yet, how and where you allocate your attention determines your ultimate degree of success. Especially at the highest levels of professional expertise and accomplishment, advanced attention skills are critical to gaining the edge in today’s hyper-mobile, distraction-laden, fiercely competitive work environment.

Attention management expertise

My coaching process helps you become an expert attention manager. I use brain-based techniques to help you strengthen attention abilities and more effectively direct your attention to achieve your goals.

Good time managers are not necessarily good attention managers. To be effective requires more than an allocation of time to tasks. Effectiveness is defined as much by what is accomplished, and how, as by when it is accomplished.

— The Attention Economy

What’s in it for you

  • Maintain the appropriate level of focus (macro-, detail-, micro-) for each activity
  • Use hyper-focus to your advantage
  • Stimulate your attention in low interest situations
  • Take advantage of your natural pace and energy cycles
  • Optimize your physical work environment as it relates to attention (i.e., minimize distractions, maximize attention enhancers)
  • Build efficient routines
  • Initiate and sustain action in priority areas

But wait, there’s more…

  • Increased efficiency and effectiveness
  • Increased productivity
  • Improved time management
  • Enhanced ability to perform under pressure
  • More time for meaningful reflection
  • Enhanced abilities to make important decisions
  • Improved active listening skills
  • Increased mental energy
  • More time available for those areas you value most
  • The ability to achieve a higher quality of life

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